Why should anyone consider being in a mastermind group?

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It can be very lonely operating as an owner or CEO, particularly if you do not have a partner or partners and when there is no manual.

Who do you talk to?

Who can you confide in?

Who can check your thinking?

Who can inspire you with new ideas?

The short answer is your peers can help you help yourself and your company while you simultaneously do the same thing for them. That’s simply the beauty of joining a peer advisory group.

Joining a peer advisory council can be the answer for you to get to the next level professionally or personally, whatever that definition may mean for you. The benefits are many, regardless of the stage of your business or the season you are in. Here are 10 relevant reasons why making this move will elevate your leadership:

  1. Have a real connection and a high level of trust with your peers - It is hard to find other peers who have your back when you need it, who listen when you need it most, and who understand. One member said it best: “My peer council is where I see my best business friends once a month.”

  2. You will not be judged - Peers will listen to you openly and seek to understand you. Their feedback is for your best interest, not their best interest. It really is unbiased. And it is in a confidential environment. They are not your “yes” men.

  3. Reduce stress; increase your positive mindset - Do this by taking time to step away from your business, work on the business, and make progress toward what is important to you.

  4. Increase clarity and focus - Sharing your own experiences reinforces what is going well and where areas of improvement are. The more you talk about the business, the clearer you become.

  5. Get more ideas and perspectives - Hearing what your peers are doing in their own businesses is inspirational. Not everyone thinks the same, and you benefit from other approaches to solving problems or creating opportunities.

  6. Do more of what you do best - By becoming an even better leader and company, you can spend more time on what brings the most value to the company. Therefore, you’ll create more success.

  7. Make connections - Be introduced to other peers, whom you share synergies and who can help you achieve more.

  8. Learn best practices - Learn of resources you were unaware of, best practices, and services or products that can be of benefit.

  9. Increase the speed of success - Each month you have time to work on your business, which allows you to take best-in-class ideas from others whom you trust and who have had the experience, and execute them back in the company.

  10. Make better decisions - Be reminded of sound business practices or learn new ones. Find out what you don’t know you don’t know.

These are just a few reasons that CEOs join peer-to-peer councils.

How many of those can you identify with?

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Case Study: Employee Burnout